Corporate Decarbonization Guide

Getting Started: Decarbonization as a Business Imperative

In today’s competitive landscape, decarbonization is no longer just an environmental obligation—it’s a strategic imperative. Companies are under increasing pressure to reduce emissions, meet stakeholder expectations, and comply with evolving regulations. The path to net zero offers more than a way to mitigate risks—it presents opportunities to lower costs, drive innovation, and capture new market opportunities.

For small and medium businesses (SMBs), typically defined as companies with revenues under $1 billion, decarbonization represents both a challenge and an opportunity. Limited resources can make it seem daunting, but SMBs have unique advantages: agility, speed of implementation, and the ability to rapidly test and refine innovations. These strengths position SMBs to adapt quickly, seize early-mover advantages, and remain competitive in a rapidly changing marketplace.

A key driver for sustainability action is the growing demand from larger organizations for their suppliers to address emissions. Many corporations are now tracking Scope 3 emissions and requiring suppliers to measure, report, and reduce their carbon footprint. SMBs that can meet these demands are not only maintaining critical client relationships but also enhancing their value proposition. Sustainability is quickly becoming a baseline expectation, and those who can demonstrate progress often gain a competitive edge in securing contracts and expanding business opportunities.

This Business Guide to Corporate Decarbonization is designed to help SMB leaders navigate the complexities of decarbonization with confidence. Using the Net Zero Maturity Model—a practical, 12-step framework—it provides a roadmap to systematically address barriers, implement effective strategies, and align sustainability goals with business objectives. From reducing operational inefficiencies to enhancing customer relationships, the journey to net zero can unlock significant value for businesses of all sizes.

Whether your company is just beginning its decarbonization efforts or looking to accelerate its progress, this primer offers actionable insights and tools to turn sustainability challenges into opportunities for growth. By embracing the path to net zero, SMBs can not only meet today’s expectations but also position themselves for success in the economy of tomorrow.